How to Use Google AdWords to Generate Massive Network Marketing Leads

Using pay per click (PPC) advertising on Google AdWords can be a fantastic way to generate tons of leads for your network marketing opportunity. It can also cost you a small fortune if you do not know what to do. Here are some tips to help make AdWords your lead generating machine.

Never advertise or lead with your opportunity.

Huh? You are probably thinking that unless you send people to your replicated company website, you will never get anyone to join your opportunity and, after all, people should want to hear about our great products and compensation plan.

Well here is the cold, hard truth: people do not care one bit about your opportunity, mostly because they do not know you, so why would they join you in a business? Also, and this is a biggie, Google frowns upon ads that link to replicated websites, even if you are using a redirect with your own domain name. So what do you advertise and where do you send people who click on your links?

To answer this question, you must first understand who your prospects are:

Your best prospects are network marketers.

Why is this? The main reason is because they are already sold on the idea of MLM network marketing.

Look at this example: suppose you sell Cadillacs. Two people show up at your dealership: one does not know what kind of car to buy, or whether to buy at all, but the other already drives a Cadillac, loves the car, and is thinking about replacing it with a new one.

Who is the better prospect? Obviously the person who is already sold on Cadillacs.

So what does this have to do with PPC advertising?

You use Google adwords to build a list of network marketers and then develop a relationship with that list, and then market to your list. To do this you offer free information regarding the problems and needs of network marketers.

You should be familiar with these if you are in the business: how to market, advertise, generate leads, follow up with prospects, and so on. There are many hot topics in the MLM industry. Your information can be an ebook, an email series, or a video series.

Send visitors to a squeeze page.

This is most important. Your PPC ads let people know you have a solution for them and sends them to a squeeze page (also known as a lead capture page) where visitors have to give you their name and email address to receive your great content.

This page should be kept simple, with a headline and bullet points that clearly point out the benefits to your visitor of getting your free content right now.

One step further: the funded proposal.

To take this to a higher level, you would create an information product that you could sell for a low price, say 20 to 30 dollars. The free stuff you offer people in your ads and squeeze page would actually be a small sample of your product.

This serves two purposes:

1. Money earned from selling your product will offset your up front advertising costs.

2. It lets you know who the serious buyers are.

The important issue here is to build a list of current, active network marketers. Develop a relationship with them and sooner or later, some will join your opportunity.

One more tip:

Keep a close eye on your keywords and filter out the ones that are not producing. Too many people waste money on clicks from keywords that do not produce the desired result, which in this case is opting in on your squeeze page to receive your free information.

Using pay per click advertising on Google AdWords can be an expensive proposition, but done correctly, you can generate a massive amount of leads for your network marketing opportunity and offset the costs of acquiring these leads by using a funded proposal.

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How to Generate Endless Free Leads Using Google Adwords - Pay Per Click

Would you like to generate hundreds of super-qualified, "ready to join your business NOW" leads per week using Google AdWords / Pay Per Click .. and do it in just minutes per day, and without spending a single penny? This information will teach you how.

PPC Domination - What Is Project PPC Domination?

PPC Domination or Project Pay Per Click Domination is a training course by MLM / network marketing trainer Mike Dillard of Magnetic Sponsoring fame, and Google Adwords expert Jim Yaghi. Jim Yaghi is also Mike's Google Adwords and PPC consultant for Magnetic Sponsoring.

If you haven't figured it out yet, the network marketing industry has been revolutionized by the Internet. It is now critical for network marketers to keep themselves up to date with the latest lead generation techniques. Failure to do so will stagnate your business building and delay your success.

What exactly is Google Adwords / Pay Per Click?

Adwords / Pay Per Click (PPC) is an online advertising model that displays an ad on a search engine and you only pay for that ad when someone clicks on it. The cost per click (CPC) is the result of a bid by you and then an auction algorithm set up by the search engine with some additional determining factors that will not be discussed here. Setting a daily budget of how much you are willing to spend in one day will determine your number of clicks and leads per day.

Why PPC is one of the best ways to generate leads?

Google AdWords is the most popular form of PPC advertising. It is by far the fastest and most effective way to get targeted leads for your network marketing business. You can write a very short ad, publish it,have it displayed and on Google with 15 to 30 minutes. In other words, you can pretty much buy traffic at will. Using proper keywords and ad copy, you can also decide which is the best target market you want to go after. You have total and complete control over your ads.

If you can then monetize your leads, you can use that money to pay for the ads in your PPC campaign effectively covering all your advertising costs - hence you will be advertising for free!

How Project PPC Domination differs from other PPC courses:

One of the reasons why Project PPC Domination is great for network marketers compared to all other PPC courses out there is because it is created BY network marketers FOR network marketers.

Mike Dillard is an expert when it comes to MLM psychology. He is one of the top MLM copywriters in the world. He understands very well how network marketers think and his course material educates network marketers on how to generate and monetize all their traffic on an affordable budget.

Here are the benefits of the course:

* A quickie "crash course" on how to write effective Google PPC headlines.(Your headline is the single most important part of your PPC ad. Jim Yaghi shows how the world's top AdWords marketers create really compelling headlines and how you can too) * You could go broke with your campaigns if you ignore this. Learn why you should almost never send prospects from your PPC ads to your home page! * How to make your prospects excited about visiting your site... before they even click your ad. * How to write compelling and effective copy in you Google ads, even if you have no experience.

PPC Domination is available at a discount:

Although the discounted launch price is over, there is (normally) a way to still obtain the discount using a 'backdoor' method saving you over 65% (or $320) dollars...

Here's what you need to do:

1.) Purchase a copy of Magnetic Sponsoring or Building On A Budget. These products are both about $30.00 each.

2.) Once you have paid for one of the courses above, during the checkout process, wait for a video with Mike Dillard where he talks about how to get a discount for PPC Domination.

You will be able save 65% or $320.

Again, first purchasing Magnetic Sponsoring Or Building On A Budget will let you get PPC Domination for a huge discount.