Showing posts with label Generate. Show all posts
Showing posts with label Generate. Show all posts

Sunday, January 15, 2012

The Blog Revolution: How To Use Blogs to Generate Solid Web Profits


Blogs were originally only meant to be 'Web Logs', or personal journals for members of on-line communities to stay in touch, sort of like 'underground news media'. But, it didn't take long for net-repreneurs (internet entrepreneurs) to catch on to their popularity and to find ways to use them to make money. The human mind is infinitely creative and nothing really stays the same.

This awesome entrepreneurial spirit transmogrified Blogs into what they are today: very powerful marketing weapons that have almost made some other forms of advertising, redundant. It never ceases to surprise me how ingenious people are when it comes to finding new ways to generate cash flow, particularly in web marketing - what a power-house!! It leaves real-world business for dead (in my opinion).

Traditional safelists are becoming somewhat threadbare. Isn't it amazing how quickly business changes on the 'Net, and isn't it weird how safelist people 'spin their wheels' by posting, posting, posting, when most messages go to 'junk' in-boxes to be automatically deleted. You can send out a whole lot of messages with safelists, but only a tiny percentage are likely to be actually read by a real person. Maybe that's why email traffic is threatening to choke the Internet. Because of this, many canny web business people have now shifted to Blogs as their main tool for promotion. Many others, like me - who continue to believe that safelists have a role (when properly used) -have made Blogs a valuable extra facility in their marketing toolboxl.

Blogs have become so popular because they are so very user-friendly for advertising. They are practical, easy to set up and very convenient to use. Keeping content up to date is very easy for webmasters who otherwise would have to spend hours uploading and downloading files. Be warned, however, that setting up a 'Free' Blog, will mean you will have a lot of other people's ads on it (There's no such thing as a 'free lunch'). It's always worth paying because, yes, you get what you pay for.

Anyway, There are probably five key methods (and a whole lot more) you can use to ensure that Blogs pump up your web profits.

1. BLOGS ARE MAGNETS FOR SEARCH ENGINES: Go on, get on to Google and, whatever topic you search, you'll inevitably see that the search engines have thrown up a number of Blogs in the top ten results. This is because Blogs are constantly showing fresh, new and key word friendly content just like your web pages should; that's a Blog's very reason for being. Imagine the value to you of having your own Blog pop in the top end of search results. The ubiquitous search engines clamor to highlight fresh, appropriate content - they love it. Constantly re-newed and freshened Blogs leave stale, ageing (and rarely updated) web sites for dead.

2. BLOGS LOVE TO LINK TO EACH OTHER: Yes, Blogs love to stick together, creating networking 'heaven'. Just one link on your Blog could see visitors drop in from all over the place. Wow - visitors queueing to click your links; how powerful is that for an advertising and traffic generating system. Awesome.

3.YOUR CUSTOMERS WILL APPRECIATE REGULARLY HEARING FROM YOU: You see, Blogs today have this great 'comment' facility which means your people - your customers - can ask you questions and give you valuable feedback almost immediately. This is almost like a 'chat' system, and is quicker than email. Forget about having to manipulate your source codes, Blogs make this unnecessary. Blogs have an amazing comment system that allows your customers to immediately post feedbacks and queries. And that's what service on the net is all about today - quick responses, dependable advice and getting what you want, when you want. Now. And Blogs can do it.

4. PUMP UP YOUR ADSENSE PROFITS: If you're into Pay Per Click marketing, well Blogs are ideal for you. Then can stimulate even more regular traffic than your basic garden variety web site. Google AdSense, god bless 'em, even lets Blog owners show as many as three appropriate ads, and these must relate to your theme and content, on their Blog pages. It's Blogging marvelous!! Here's the key reason why your Blog should have a 'niche', a specific theme, a targeted audience. Take time to give some thought to this when you set up a Blog. What about AdSense? The more visitors - and they're likely only dropping in because of what you specifically offer - who click on your Blog's Adsense ads, the more income you can earn.

5. BLOGS ARE A DREAM FOR AFFILIATE MARKETERS: Like me, I just bet you are enrolled in more affiliate programs than you can count. The problem is how to continue to promote all of them. ANSWER - You can easily use Blog 'reviews'. Simply design each Blog entry around the particular affiliate program you want to focus on that day. Extol the virtues of the program, product, service or what-ever, give good advice about the PROs and the CONs (this objectivity impresses the hell out of potential buyers who are usually pleased with honesty) and include your affiliate link, almost as an after-thought. This is not hard-sell territory. This is the 'soft-sell' Most 21st century people run a mile from 'hard sellers' but they will take time to listen if they believe you are giving good, solid, valuable advice. Providing such good, valuable info encourages your people to come back for more. Hey, you don't even need to create an individual page for every affiliate program because Blogging makes this unnecessary. What a time saver!!

Whew. Blogs do get me a bit excited. And these tips are only the tip of the iceberg. I am sure you can be creative in the marketing use of your Blogs because they have enormous potential. Just check out the exponential growth of Blogs today and you'll see what I mean. If you want fresh Blog ideas, all you have to do is cruise through a few of them. Check out what the pros are doing and, do the same. Remember, imitation is the ultimate form of flattery.

Don't let anyone try to tell you that the bottom is falling out of web marketing. The awesome growth and popularity of Blogs shows that they could not be more wrong.

Happy Blogging!!

Contact horizonprm@iinet.net.au">Ross Storey with any feedback.

(Here's Some More Great Blogging Resources) [http://superblogpack.bonza.biz]



Ross Storey is an experienced public relations and marketing consultant who has been obsessed with web marketing, web design and the internet for more than a decade.

Become a ‘Super Blogger’ [http://superblogpack.bonza.biz]

Blog Biz for Beginners [http://blog.bonza.biz]

(Copyright © 2005 Ross Storey Please feel free to use this article, so long as you keep this resource box intact)




Saturday, January 7, 2012

How to Create Google Adwords Ads that Generate Traffic


Search Engine Optimization is a big buzz word today and many people are focusing on optimizing their websites for the search engines. Although you get most of your traffic through search engines there is an easier way to generate traffic using the search engines and that is through pay per click programs such as Google Adwords. Google Adwords makes it easier to benefit from search engine traffic as the results are not just based on search engine optimization but on relevancy and how much you are willing to bid per click. Once you have achieved first rank on Google Adwords though your advert needs to attract visitors to click through and buy your product and that is what we are going to be considering in this article.

Google Adwords Ads that Generate Traffic Start with Keyword Research

Like search engine optimization, generating website traffic from Google Adwords ads requires doing thorough keyword research beforehand. This can be done using the Google Adwords keyword research tool or other keyword tools such as Wordtracker. The important thing is to find keywords where there is lots of search volume with little competition.

Google Adwords Ads that Generate Traffic Pack Two Lines Full

Your Google Adwords ads are only a title and two lines which means that into those two lines you are going to need to fit plenty of information - you need to include features, benefits, negative qualifiers and enough information about your product to make people want to click. Your Google Adwords ads should also include the primary keyword for your ad in the title and perhaps elsewhere in your ad copy to ensure people that they have what you are looking for.

Google Adwords Ads that Generate Traffic Include Features and Benefits

In order to encourage people to click through your Google Adwords ads to get to your landing page you want to include features and benefits that appeal to your customer. Think about your best benefit as well as a feature that most clients like and include these in your copy. The benefit may be inserted into the headline of the ad to pull people into reading more and then the feature listed further down along with a negative qualifier.

Google Adwords Ads Should Have a Negative Qualifier

A negative qualifier is that part of your Google Adwords ads which weeds out those who are genuinely interested in your product from those who click through and then don't buy. Your negative qualifier may be the price (if it is quite expensive), the geographical location you serve or anything else which may prevent someone buying your product.

To Create the Best Google Adwords Ads You Should Track Their Success

In order to create the best Google Adwords ads you should constantly track and test your ads to see what is working and what is not. Use split testing to test a single feature by comparing two slightly different ads. Use Google Adwords reports to measure more differences and gradually change your Google Adwords campaigns to the best results.

In conclusion, if you really want to benefit from search engine traffic then why not take advantage of Google Adwords. By creating Google Adwords ads you are able to get higher rankings by paying for these results and if you create a great Google Adwords ad with features, benefits and negative qualifiers you will get people click through to your landing page who are seriously interested in buying your product.



This article was written by Mandy Buchanan. If you want to get your Google Adwords ads free then visit http://epedia.110mb.com/GoogleAdsFree.htm




Friday, December 2, 2011

How to Use Google AdWords to Generate Massive Network Marketing Leads


Using pay per click (PPC) advertising on Google AdWords can be a fantastic way to generate tons of leads for your network marketing opportunity. It can also cost you a small fortune if you do not know what to do. Here are some tips to help make AdWords your lead generating machine.

Never advertise or lead with your opportunity.

Huh? You are probably thinking that unless you send people to your replicated company website, you will never get anyone to join your opportunity and, after all, people should want to hear about our great products and compensation plan.

Well here is the cold, hard truth: people do not care one bit about your opportunity, mostly because they do not know you, so why would they join you in a business? Also, and this is a biggie, Google frowns upon ads that link to replicated websites, even if you are using a redirect with your own domain name. So what do you advertise and where do you send people who click on your links?

To answer this question, you must first understand who your prospects are:

Your best prospects are network marketers.

Why is this? The main reason is because they are already sold on the idea of MLM network marketing.

Look at this example: suppose you sell Cadillacs. Two people show up at your dealership: one does not know what kind of car to buy, or whether to buy at all, but the other already drives a Cadillac, loves the car, and is thinking about replacing it with a new one.

Who is the better prospect? Obviously the person who is already sold on Cadillacs.

So what does this have to do with PPC advertising?

You use Google adwords to build a list of network marketers and then develop a relationship with that list, and then market to your list. To do this you offer free information regarding the problems and needs of network marketers.

You should be familiar with these if you are in the business: how to market, advertise, generate leads, follow up with prospects, and so on. There are many hot topics in the MLM industry. Your information can be an ebook, an email series, or a video series.

Send visitors to a squeeze page.

This is most important. Your PPC ads let people know you have a solution for them and sends them to a squeeze page (also known as a lead capture page) where visitors have to give you their name and email address to receive your great content.

This page should be kept simple, with a headline and bullet points that clearly point out the benefits to your visitor of getting your free content right now.

One step further: the funded proposal.

To take this to a higher level, you would create an information product that you could sell for a low price, say 20 to 30 dollars. The free stuff you offer people in your ads and squeeze page would actually be a small sample of your product.

This serves two purposes:

1. Money earned from selling your product will offset your up front advertising costs.

2. It lets you know who the serious buyers are.

The important issue here is to build a list of current, active network marketers. Develop a relationship with them and sooner or later, some will join your opportunity.

One more tip:

Keep a close eye on your keywords and filter out the ones that are not producing. Too many people waste money on clicks from keywords that do not produce the desired result, which in this case is opting in on your squeeze page to receive your free information.

Using pay per click advertising on Google AdWords can be an expensive proposition, but done correctly, you can generate a massive amount of leads for your network marketing opportunity and offset the costs of acquiring these leads by using a funded proposal.



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Thursday, November 17, 2011

How to Generate Endless Free Leads Using Google Adwords - Pay Per Click

Would you like to generate hundreds of super-qualified, "ready to join your business NOW" leads per week using Google AdWords / Pay Per Click .. and do it in just minutes per day, and without spending a single penny? This information will teach you how.


PPC Domination - What Is Project PPC Domination?


PPC Domination or Project Pay Per Click Domination is a training course by MLM / network marketing trainer Mike Dillard of Magnetic Sponsoring fame, and Google Adwords expert Jim Yaghi. Jim Yaghi is also Mike's Google Adwords and PPC consultant for Magnetic Sponsoring.


If you haven't figured it out yet, the network marketing industry has been revolutionized by the Internet. It is now critical for network marketers to keep themselves up to date with the latest lead generation techniques. Failure to do so will stagnate your business building and delay your success.


What exactly is Google Adwords / Pay Per Click?


Adwords / Pay Per Click (PPC) is an online advertising model that displays an ad on a search engine and you only pay for that ad when someone clicks on it. The cost per click (CPC) is the result of a bid by you and then an auction algorithm set up by the search engine with some additional determining factors that will not be discussed here. Setting a daily budget of how much you are willing to spend in one day will determine your number of clicks and leads per day.


Why PPC is one of the best ways to generate leads?


Google AdWords is the most popular form of PPC advertising. It is by far the fastest and most effective way to get targeted leads for your network marketing business. You can write a very short ad, publish it,have it displayed and on Google with 15 to 30 minutes. In other words, you can pretty much buy traffic at will. Using proper keywords and ad copy, you can also decide which is the best target market you want to go after. You have total and complete control over your ads.


If you can then monetize your leads, you can use that money to pay for the ads in your PPC campaign effectively covering all your advertising costs - hence you will be advertising for free!


How Project PPC Domination differs from other PPC courses:


One of the reasons why Project PPC Domination is great for network marketers compared to all other PPC courses out there is because it is created BY network marketers FOR network marketers.


Mike Dillard is an expert when it comes to MLM psychology. He is one of the top MLM copywriters in the world. He understands very well how network marketers think and his course material educates network marketers on how to generate and monetize all their traffic on an affordable budget.


Here are the benefits of the course:


* A quickie "crash course" on how to write effective Google PPC headlines.(Your headline is the single most important part of your PPC ad. Jim Yaghi shows how the world's top AdWords marketers create really compelling headlines and how you can too) * You could go broke with your campaigns if you ignore this. Learn why you should almost never send prospects from your PPC ads to your home page! * How to make your prospects excited about visiting your site... before they even click your ad. * How to write compelling and effective copy in you Google ads, even if you have no experience.


PPC Domination is available at a discount:


Although the discounted launch price is over, there is (normally) a way to still obtain the discount using a 'backdoor' method saving you over 65% (or $320) dollars...


Here's what you need to do:


1.) Purchase a copy of Magnetic Sponsoring or Building On A Budget. These products are both about $30.00 each.


2.) Once you have paid for one of the courses above, during the checkout process, wait for a video with Mike Dillard where he talks about how to get a discount for PPC Domination.


You will be able save 65% or $320.


Again, first purchasing Magnetic Sponsoring Or Building On A Budget will let you get PPC Domination for a huge discount.