Use Google AdWords to Build a List of Hungry Buyers Even Before You Have a Product Ready

Did you know that you can use Google AdWords to build a list of hungry buyers who are interested in your offer, even before your product is ready? Attracting buyers to your business is all about creating interest and curiosity. This is about using the right words to appeal to your prospective customers, but how can you build your list without a product?

One of the most critical factor in starting your internet business is to get off to a fast start. It is about how quickly you can be in profit. The quicker you start making money is the more enthusiastic you will be about your business, and the more you will be inclined to work harder towards your success. Using Google AdWords to build a list of hungry buyers fast before you even have a product ready, is the surest way to get into profit quickly.

Here are five (5) simple steps to use Google AdWords to build a list of hungry buyers, before your product is even ready:

(1). Decide On The Product You Will Be Creating - Your first order of business is to decide what product you are going to create. What information will you be providing to your target audience, and how will you present this information? This could be in the form of an e-course, a report or an ebook, some video tutorials or even a webinar training. Deciding on your subject matter will give you some idea as to the content you will give to your target market.

(2). Create A Keyword Targeted Landing Page - If you have done your keyword research, then you will now have your keywords and keyword phrases to create your advertising campaign. Here you will want to create a simple one page website, that will address the specific need that people are having with their problem. Remember that you will have to relate to their problem, and let them know why they should pay attention to you instead of someone else.

Let them know that you are creating a course that will address their specific problem, and you are putting the final pieces together. You will have to be very creative here with your words, as you want to generate interest and curiosity. Remember, this is about understanding their problem, and letting them know that you have a workable solution for it.

(3). Include An Opt-in Form For More Information - There will be a "call to action" on your page, but this will not be to buy a product, as you do not yet have it ready. Your optin form on your landing page will address people who are interested in learning more about this course to optin for more information. Here you will be promising to let them know when your product is ready. Providing something of value like a free report, an ebook, or a video as an incentive, can be very effective here as well.

(4). Use Google AdWords To Drive Traffic To Your Landing Page - As soon as your landing page is ready, you can start driving targeted traffic to your page by using Google AdWords. Why this source of traffic generation? Because it is the quickest method and it works great. Pay per click (PPC) is the fastest and most cost effective way to drive traffic to any website as you only pay for the traffic you get. There is a bit of a learning curve involved to avoid spending too much, but it will be well worth it.

(5). Send An Email To Your Subscribers When Your Product Is Ready - Now here is where you want to keep your promise. As soon as your product is ready, send an email to your potential customers and guess what, you will start making sales immediately. You have already created interest and curiosity with your prospects, so they are anxiously awaiting your product. They have already taken action in opting in to your page for an early alert.

Now this is what the gurus and the top income earners on the internet use to build their list like crazy every-time. This is so simple it is almost unbelievable, yet many people who are creating products do not use it. This strategy shows you that you do not need to have a product to start building your list, and these will be the most targeted people that you can get as customers.

So if you would like to use Google AdWords to build a list of hungry buyers who are interested in your offer, even before it is ready, just follow the five (5) simple steps outlined above and you will be well on your way.

Godfrey Thaxter is a marketing consultant who writes informative articles providing tips and strategies for "Home Business Success" with your internet marketing business. Click The Link Now To Get Instant Access To The "Highest Quality Advertising & Marketing" [http://www.PassiveIncomeOnAuto.com] On The Internet - And To See How You Can Explode Your Traffic Generation Using Articles!

How to Create Google Adwords Ads that Generate Traffic

Search Engine Optimization is a big buzz word today and many people are focusing on optimizing their websites for the search engines. Although you get most of your traffic through search engines there is an easier way to generate traffic using the search engines and that is through pay per click programs such as Google Adwords. Google Adwords makes it easier to benefit from search engine traffic as the results are not just based on search engine optimization but on relevancy and how much you are willing to bid per click. Once you have achieved first rank on Google Adwords though your advert needs to attract visitors to click through and buy your product and that is what we are going to be considering in this article.

Google Adwords Ads that Generate Traffic Start with Keyword Research

Like search engine optimization, generating website traffic from Google Adwords ads requires doing thorough keyword research beforehand. This can be done using the Google Adwords keyword research tool or other keyword tools such as Wordtracker. The important thing is to find keywords where there is lots of search volume with little competition.

Google Adwords Ads that Generate Traffic Pack Two Lines Full

Your Google Adwords ads are only a title and two lines which means that into those two lines you are going to need to fit plenty of information - you need to include features, benefits, negative qualifiers and enough information about your product to make people want to click. Your Google Adwords ads should also include the primary keyword for your ad in the title and perhaps elsewhere in your ad copy to ensure people that they have what you are looking for.

Google Adwords Ads that Generate Traffic Include Features and Benefits

In order to encourage people to click through your Google Adwords ads to get to your landing page you want to include features and benefits that appeal to your customer. Think about your best benefit as well as a feature that most clients like and include these in your copy. The benefit may be inserted into the headline of the ad to pull people into reading more and then the feature listed further down along with a negative qualifier.

Google Adwords Ads Should Have a Negative Qualifier

A negative qualifier is that part of your Google Adwords ads which weeds out those who are genuinely interested in your product from those who click through and then don't buy. Your negative qualifier may be the price (if it is quite expensive), the geographical location you serve or anything else which may prevent someone buying your product.

To Create the Best Google Adwords Ads You Should Track Their Success

In order to create the best Google Adwords ads you should constantly track and test your ads to see what is working and what is not. Use split testing to test a single feature by comparing two slightly different ads. Use Google Adwords reports to measure more differences and gradually change your Google Adwords campaigns to the best results.

In conclusion, if you really want to benefit from search engine traffic then why not take advantage of Google Adwords. By creating Google Adwords ads you are able to get higher rankings by paying for these results and if you create a great Google Adwords ad with features, benefits and negative qualifiers you will get people click through to your landing page who are seriously interested in buying your product.

This article was written by Mandy Buchanan. If you want to get your Google Adwords ads free then visit http://epedia.110mb.com/GoogleAdsFree.htm