How to Explode Your Downline Using Google AdWords Without Losing Your Shirt - Part 2

In part 1 of How To Explode Your Downline using Google AdWords Without Losing Your Shirt I discussed the 90/10 principle. With this article I will discuss how to set up a Google AdWords account and creating your ad for maximum effectiveness.

The first step is to go to Google and register for a Google AdWords account. The fee is $5.00 to set it up. Next, you want to choose English as your customers language. After this you will be able to target your customers location. Google AdWords allows you to choose the country or countries where you want your ads to display. If you are selling a product or service that is not specific to the USA you can choose all English speaking countries like England, Canada, Australia, etc.

Now it is time to create our AD. I recommend using the following headline for your ad. For example, {Keyword: Network Marketing}. The Keyword tag will display your headline as whatever the prospect is searching for on Google. This means that if your prospect is searching for home business and home business is one of your keywords then your ad will display with home business as your title vs. network marketing. People are much more likely to click on your ad if it has the exact search query they entered in the search engine.

The following ad is an ad I placed some time ago that was very effective.

{Keyword: Grow Massive Downline}
Want A Massive Downline In Your MLM
How Does 447 Downline/Month Sound?
[http://www.DownlineSuccessSecrets.com/Downline]

Do you see how the word downline is in my heading and on each line of my ad? Google also allows you to create a dummy url that you can display to your prospects. Always make your dummy url specific to your ad. In your Google AdWords account you can enter your dummy url and below it enter your website. When your prospects click on your ad Google will redirect them to your website or lead capture page.

I would test different ads to see which ad generates the best response. Google allows you to do this, they will also keep track of all your clicks on a daily basis. After creating your ad you will be asked to enter your keyword list. Hopefully by now you have done your research and have created a huge list of keywords. The following tools are good for doing keyword research. "Googkeywords.com, Google Sandbox, Adword Analyzer, and Wordtracker.com

The next article in this series will discuss the math involved in PPC and how to set up your cost per click.

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How to Use Google AdWords to Drive Hordes of Visitors to Your Website

Traffic is the main component of an internet marketing campaign. Without traffic, you won't earn sales and you just don't have a business. However with traffic, you can earn money and your business may just be able to survive online.

Free internet marketing techniques work really well to get you traffic to your site. Some of the top ways to get traffic to your website for free is article marketing, forum marketing, video marketing, SEO, and using classified ads. But all of these techniques take time to work and if you need traffic to your website right now, then you probably should use advertising.

Everyone knows that it takes money to make money, and when advertising online, you can leverage the use of 1 particular website to do just that for you. Google AdWords is a pay-per-click marketing site that can drive a ton of traffic to your website for just a small investment. When you invest money into Google AdWords, you can get to the top of the search engine rankings for just a small fee.

Google AdWords is very popular in the internet marketing world do to the fact that it can get you results fast. It allows you to test and track your campaigns and analyze your conversion rates all within a simple dashboard. Here's how advertising on Google AdWords work.

You create an ad and set a bid price to pay when someone clicks on your ad. The minimum you can bid is $0.05 cents and if you can get customers at this bid price than you should. Your niche will probably be competitive however so you will more than likely spend more than just $0.05.

After you create your ad, you select a few keywords that you want to bid on and you set your bid price accordingly. After you've finished setting up your ads and keywords, everything is all done. Your ad will soon show up in the paid search results on Google's search engine listings.

When you use Google AdWords, you're paying for laser targeted traffic to your website. You can pinpoint the exact kind of customer that you're looking for all through the use of keywords, and with a lot of keywords you increase the chance of getting a ton of visitors to your website.

To get the most from Google AdWords, you will want to do a few things. The first thing that you will want to do is do proper keyword research. Google actually has a free keyword tool that you can use to find out what people are searching for. You can find that keyword tool here:

https://AdWords.google.com/select/KeywordToolExternal

When you use this tool, you can type in a keyword that is related to the product that you are selling and find tons of variations of it. You will want to use this when doing your keyword research.

You will also want to write a good ad. Google measures how good your ad is based on your click through rate (CTR). You click through rate measures the percentage of users that click on your ad versus the amount of searches that your keywords yield. The higher your click through rate the better. So to get a high click through rate, you will want to write the best ad as possible so that your ad can get shown more often and so that your site can get more visitors.

With any advertising medium, you will want to test and track your results. Google has something called "Google Analytics" that you will want to use to test and track your campaigns. Testing and track is an essential part of any internet marketing campaign and advertising on Google AdWords is no different. Good luck with advertising on Google AdWords and increasing your sales and profits.

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