It is a common misconception that using pay-per-click is not an affordable online advertising to get fast profits. It is as profitable as you want to make it when you use this platform for your business. All it takes is a bit of getting used to.
To get started with AdWords the only thing that is necessary is to know how to work with the system. Google is the best company that you can align your business with. The benefits can be phenomenal provided you follow the rules.
The first thing you will want to do is get your website set up in a way that will get you a good quality score. If you are having difficulty take a step back and think about what your visitors will want to be reading. If you can construct your site in a way that visitors will stay on your site when they arrive and not use it as a bouncing site then you should be able to get a decent quality score. That is the easiest way to think about that area. If your site is of quality then your visitors should be spending a fair amount of time reading and interacting on your site.
One thing I'm not is a Google expert but in my opinion this is what will show your site has relevant content and that is if you have the ability to retain your visitor-interests on site.
If you have been involved in the affiliate marketing industry as of recent you will have probably heard how the affiliated websites seem to be getting hit hard from Google. That is one thing that I think backs up the theory of retaining visitor time on your site. Affiliated sites will tend to be bounce sites over to a merchant site a lot of times sometimes too soon causing them to pay a fortune for traffic.
Also reducing the amount of ad groups you have and starting out with minimal keyword phrases to trigger your ads will get you more exposure rather than splitting a low budget between a lot of phrases that will have your ad taken down when you reach your budget.
So if you can get your visitors to spend more time on your site by providing content they are interested in and start with a low amount of triggers then you should be able to pick up affordable online advertising using Google AdWords.